Listar Investigación y Desarrollo por autor "Zada, Shagufta"
Mostrando ítems 1-11 de 11
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Article
Brand Love: Role of Online Customer Experience, Value Co-creation, and Relationship Quality (2024)
Mustafa, Khurram; Ahmad, Farooq; Qaisar, Muhammad Nawaz; Zada, Shagufta; Jamil, Saqib; Anwer, Naveed; Khawaja, Kausar Fiaz; Vega-Muñoz, Alejandro; Contreras-Barraza, Nicolás; Hamid, Syed Ali Raza; ... (Frontiers Media S.A., 2022)Customer experience is a source of retailers’ long-term competitive advantage. This study has examined the relationship between online customer experience and brand love through the mechanism of relationship quality in the ... -
Article
Development of local economy through the strengthening of small-medium-sized forest enterprises in KPK, pakistan (2021)
Zada, Muhammad; Zada, Shagufta; Ali, Mudassar; Zhang, Yongjun; Begum, Abida; Han, Heesup; Ariza-Montes, Antonio; Vega-Muñoz, Alejandro (MDPI, 2021-10-01)Small–medium-sized forest enterprises (SMFEs) have historically played an essential role in developing countries’ economies worldwide because most businesses start as small businesses, and government support and knowledge-based ... -
Article
Does Servant Leadership Control Psychological Distress in Crisis? Moderation and Mediation Mechanism (2024)
Zada, Muhammad; Zada, Shagufta; Khan, Jawad; Saeed, Imran; Zhang, Yong Jun; Vega-Muñoz, Alejandro; Salazar-Sepúlveda, Guido (Dove Medical Press Ltd, 2022)Purpose: This study aims to investigate the impact of servant leadership on the psychological distress of healthcare staff during the Covid-19 crisis. The authors propose that work engagement mediates and mindfulness ... -
Article
Does Servant Leadership Enhance Employee Creativity and Performance? Mediating Role of Knowledge Sharing and Moderating the Role of Self-Efficacy (2024)
Zada, Shagufta; Khan, Jawad; Zada, Muhammad; Saeed, Imran; Jun, Zhang Yong (IGI GLOBAL, 2023)Grounding on social learning theory, this study investigates the link between servant leadership, employee creativity, and work role performance. To examine the proposed model, the authors collected data from 289 nurses ... -
Article
Employee sensemaking in organizational change via knowledge management: leadership role as a moderator (2024)
Saeed, Imran; Khan, Jawad; Zada, Muhammad; Zada, Shagufta (Springer, 2024)Grounding on sensemaking theory, this study examines how employees’ sensemaking counters organizational changes with the help of knowledge management. Further, this study examines how effective leadership role in the ... -
Article
How servant leadership influences the effectiveness of project management: antecedents and consequences (2024)
Zada, Muhammad; Khan, Jawad; Saeed, Imran; Zada, Shagufta (Emerald Publishing, 2024)Purpose: This study investigates the link between servant leadership and project management effectiveness in developmental projects in non-governmental organisations (NGOs). Further, this study examined the mediating role ... -
Article
Linking Ethical Leadership to Followers’ Knowledge Sharing: Mediating Role of Psychological Ownership and Moderating Role of Professional Commitment (2022)
Saeed, Imran; Khan, Jawad; Zada, Muhammad; Zada, Shagufta; Vega-Muñoz, Alejandro; Contreras-Barraza, Nicolás (Frontiers Media S.A., 2022-02-10)This study examined (1) the influence of ethical leadership on knowledge sharing, (2) the mediating role of psychological ownership, and (3) the moderating effect of professional commitment between ethical leadership (EL) ... -
Article
Linking public leadership with project management effectiveness: Mediating role of goal clarity and moderating role of top management support (2024)
Zada, Muhammad; Khan, Jawad; Saeed, Imran; Zada, Shagufta; Yong Jun, Zhang (Elsevier Ltd, 2023)Objective: Grounding on social learning theory (SLT), this study examines the effect of public leadership on project management effectiveness (PME). Further, this study examines the mediating role of goal clarity and ... -
Article
Online Customer Experience Leads to Loyalty via Customer Engagement: Moderating Role of Value Co-creation (2024)
Ahmad, Farooq; Mustafa, Khurram; Hamid, Syed Ali Raza; Khawaja, Kausar Fiaz; Zada, Shagufta; Jamil, Saqib; Qaisar, Muhammad Nawaz; Vega-Muñoz, Alejandro; Contreras-Barraza, Nicolás; Anwer, Naveed (Frontiers Media S.A., 2022)With the increasing growth of online shopping, businesses are intertwining to establish new shopping antecedents. Customer experience has steadily become the most important source of retailers’ long-term competitive advantage ... -
Article
Servant Leadership Behavior at Workplace and Knowledge Hoarding: A Moderation Mediation Examination (2022)
Zada, Shagufta; Khan, Jawad; Saeed, Imran; Jun, Zhang Yong; Vega-Muñoz, Alejandro; Contreras-Barraza, Nicolás (Frontiers Media S.A., 2022-05-04)Servant leadership practice honesty, stewardship, and high moral standards while prioritizing the needs of subordinates. The moral concern of a servant leadership is to support others and put the needs of others first. We ... -
Article
The Impact of Customer Experience and Customer Engagement on Behavioral Intentions: Does Competitive Choices Matters? (2024)
Ahmed, Bilal; Zada, Shagufta; Zhang, Liang; Sidiki, Shehla Najib; Contreras-Barraza, Nicolás; Vega-Muñoz, Alejandro; Salazar-Sepúlveda, Guido (Frontiers Media S.A., 2022)The study aims to analyze behavioral intentions influenced by customer engagement, experience, and identification moderated by competitive choices in the granite sector of Pakistan. The study has been carried out through ...