Listar Investigación y Desarrollo por autor "Álvarez-Becerra, Rina"

Mostrando ítems 1-6 de 6

    • Article

      Consumer Behavior after COVID-19: Interpersonal Influences, eWOM and Digital Lifestyles in More Diverse Youths (2024) 

      Müller-Pérez, Jessica; Acevedo-Duque, Ángel; Rettig, Pilar Valenzuela; García-Salirrosas, Elizabeth Emperatriz; Fernández-Mantilla, Mirtha Mercedes; Izquierdo-Marín, Sandra Sofía; Álvarez-Becerra, Rina (MDPI, 2023)
      COVID-19 caused a major shift in consumer behavior online at companies that focused on offering products to a traditional and more diverse (LGBTTTQI+) market. For this reason, an online survey was carried out through the ...
    • Article

      New Year’s Eve Show: An Opportunity to Further Develop Sustainable Local Tourism in Chile (2024) 

      Acevedo-Duque, Ángel; Prado-Sabido, Tohtli; Ramires, Tatiana Gomes; Ovalles-Toledo, Luiz Vicente; Barraza, Lidyeth Azucena Sandoval; Álvarez-Becerra, Rina; Llanos-Herrera, Gonzalo R. (MDPI, 2022)
      Although the pandemic is still with us and COVID-19 continues to saturate the news, everyone has abundant reasons to travel, whether it be physical and mental exhaustion from prolonged shutdowns, vaccine tourism, family ...
    • Article

      New Year’s Eve Show: An Opportunity to Further Develop Sustainable Local Tourism in Chile (2022) 

      Acevedo-Duque, Ángel; Prado-Sabido, Tohtli; Gomes Ramires, Tatiana; Ovalles-Toledo, Luiz Vicente; Sandoval Barraza, Lidyeth Azucena; Álvarez-Becerra, Rina; Llanos-Herrera, Gonzalo R. (MDPI, 2022-04-01)
      Although the pandemic is still with us and COVID-19 continues to saturate the news, everyone has abundant reasons to travel, whether it be physical and mental exhaustion from prolonged shutdowns, vaccine tourism, family ...
    • Article

      Scientometric Analysis of Hiking Tourism and Its Relevance for Wellbeing and Knowledge Management (2024) 

      Acevedo-Duque, Ángel; Llanos-Herrera, Gonzalo R.; García-Salirrosas, Elizabeth Emperatriz; Simón-Isidoro, Selene; Álvarez-Herranz, Agustín Pablo; Álvarez-Becerra, Rina; Sánchez Díaz, Lisette C. (MDPI, 2022)
      Hiking is a sports activity that takes place in the natural environment. From the point of view of well-being, it is an aerobic activity that prevents and improves cardiovascular diseases. According to data provided by the ...
    • Article

      The Future of Tamaulipas MSMEs after COVID-19: Intention to Adopt Inbound Marketing Tools (2024) 

      Müller-Pérez, Jessica; Garza-Muñiz, Viridiana Sarahí; Acevedo-Duque, Ángel; García-Salirrosas, Elizabeth Emperatriz; Esponda-Pérez, Jorge Alberto; Álvarez-Becerra, Rina (MDPI, 2022)
      Since the emergence of COVID-19, the interruption of non-core activities negatively affected the entire world economy so that companies in emerging countries had to adapt to the “new reality” by seeking new business ...
    • Article

      The Mexican Ecological Conscience: A Predictive Model (2024) 

      Müller-Pérez, Jessica; Acevedo-Duque, Ángel; Llanos-Herrera, Gonzalo R.; García-Salirrosas, Elizabeth Emperatriz; Ovalles-Toledo, Luiz Vicente; Barraza, Lidyeth Azucena Sandoval; Álvarez-Becerra, Rina (MDPI, 2022)
      Recently, the number of Mexicans who buy sustainable products has been increasing, which has led to sustainable trade. Therefore, the objective of this study is to determine which variables have a greater effect on Mexicans’ ...