Listar Producción Científica por autor "Gómez M."
Mostrando ítems 1-19 de 19
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Article
A comparison of online and offline consumer behaviour: An empirical study on a cinema shopping context (2020)
Díaz A.; Gómez M.; Molina A. (Elsevier Ltd, 2017) -
Article
A competency model for higher education: an assessment based on placements (2020)
Gómez M.; Aranda E.; Santos J. (Routledge, 2017) -
Article
A model of tourism destination brand equity: The case of wine tourism destinations in Spain (2020)
Gómez M.; Lopez C.; Molina A. (Elsevier Ltd, 2015) -
Article
A segmentation study of cinema consumers based on values and lifestyle (2020)
Díaz A.; Gómez M.; Molina A.; Santos J. (Elsevier Ltd, 2018) -
Article
City branding in European capitals: An analysis from the visitor perspective (2020)
Gómez M.; Fernández A.C.; Molina A.; Aranda E. (Elsevier Ltd, 2018) -
Article
Configuration of the hotel and non-hotel accommodations: An empirical approach using network analysis (2020)
González-Díaz B.; Gómez M.; Molina A. (Elsevier Ltd, 2015) -
Article
Consumer sensitivity analysis in mobile commerce advertising (2020)
Martín-Consuegra D.; Gómez M.; Molina A. (Society for Personal Research, 2015) -
Article
Consumers’ brand images of wines: Differences between two leading Spanish denominations of origin (2020)
Aranda E.; Gómez M.; Molina A. (Emerald Group Publishing Ltd., 2015) -
Article
Determinants and outcomes of price premium and loyalty: A food case study (2020)
Gómez M.; Martín-Consuegra D.; Díaz E.; Molina A. (John Wiley and Sons Ltd, 2018) -
Article
Differences in the city branding of European capitals based on online vs. offline sources of information (2020)
Molina A.; Fernández A.C.; Gómez M.; Aranda E. (Elsevier Ltd, 2017) -
Article
Examining consumer luxury brand-related behavior intentions in a social media context: The moderating role of hedonic and utilitarian motivations (2020)
Martín-Consuegra D.; Díaz E.; Gómez M.; Molina A. (Elsevier Inc., 2019) -
Article
How do offline and online environments matter in the relational marketing approach? (2020)
Gómez M.; González-Díaz B.; Martín-Consuegra D.; Molin A. (Taylor and Francis Ltd., 2017) -
Article
Language tourism: The drivers that determine destination choice intention among U.S. students (2020)
Gómez M.; Imhoff B.; Martín-Consuegra D.; Molina A.; Santos-Vijande M.L. (Elsevier B.V., 2018) -
Article
Market segmentation in wine tourism: strategies for wineries and destinations in Spain (2020)
Molina A.; Gómez M.; González-Díaz B.; Esteban Á. (Routledge, 2015) -
Article
Priority maps at wine tourism destinations: An empirical approach in five Spanish wine regions (2020)
Gómez M.; González-Díaz B.; Molina A. (Elsevier Ltd, 2015) -
Article
The effects of perceived satisfaction with service recovery efforts: A study in a hotel setting [Účinky vnímané spokojenosti s úsilím o obnovu služby: Studie z oblasti hotelu] (2020)
Díaz E.; Gómez M.; Martín-Consuegra D.; Molina A. (Technical University of Liberec, 2017) -
Article
The importance of packaging in purchase and usage behaviour (2020)
Gómez M.; Martín-Consuegra D.; Molina A. (Blackwell Publishing Ltd, 2015) -
Article
The microRNA-29/PGC1α regulatory axis is critical for metabolic control of cardiac function (2020)
Caravia X.M.; Fanjul V.; Oliver E.; Roiz-Valle D.; Morán-Álvarez A.; Desdín-Micó G.; Mittelbrunn M.; Cabo R.; Vega J.A.; Rodríguez F.; ... (Public Library of Science, 2018) -
Review
Wine tourism research: a systematic review of 20 vintages from 1995 to 2014 (2020)
Gómez M.; Pratt M.A.; Molina A. (Routledge, 2019)